What an amazing development for trade shows. Hard flooring options with embedded lighting have been available, but always required a raised floor to make it possible. But LEDs in carpet may still allow for padding which allow for cable management so that you may soon be able to program dynamic way finding and messaging into the floor without sacrificing the traditional benefits of carpet. The big questions are these:
What are the colors?
Who will rent it?
“This light transmissive carpet solution is designed to engage directly with people’s senses and the eyes’ natural inclination to seek out light. The technology takes advantage of people’s tendency to be guided by the floor when moving through and interacting with space. It brings information, direction, inspiration and safety via the carpet you walk on. This partnership of market leaders is focused on bringing meaningful innovations to the market.”
Check out the full story here!
Experiential Ideas 
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