Big Data Insights Conference Concept
Client
Confidential, 2012
Creative Direction
Mark Pearlman
3D Concepts
Mark Pearlman and Jay Ciou
Sketches
Jan Szubiak
This big data insights company wanted to hold their annual employee meeting on their main campus but did not have a large enough single venue to house the entire staff. The challenge was to tie all the available spaces together with a cohesive concept. The company creates software that allows military, law enforcement, governments and companies to visualize and coalesce disparate streams of data. With all employees present from worldwide facilities, it was imperative to provide opportunities for employees to foster connections and use these opportunities to display data about the employees as a group in an interesting and thought provoking manner that visually echoed the brand and product offerings.










