SAP SuccessFactors HR Tech
Client
SAP SuccessFactors, 2016
Creative Direction:
Mark Pearlman and Mark Adato
Graphic Design
Kyle Lee
For HR Tech 2016 I created a live performance based around SAP SuccessFactors‘ Simple Truths campaign that was specifically targeted to the HR Tech audience and the HR cloud based SuccessFactors software. Custom media, graphics, lighting and scripting was used to create a coordinated messaging platform that drove guests to the space. Check out the press in Event Marketer and via the award links below.












